Jean-Luc Mélenchon strolling at the Fête de la Musique, Gabriel Attal visiting a centenarian, Marine Le Pen working on the train… The candidates for the 2027 presidential election willingly put themselves on display on social networks. Formerly simple communication channels, these have transformed into a political battlefield, particularly on TikTok, the platform where the contenders for the Élysée generate the most interactions, ahead of Instagram and Facebook.
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