It is the most expensive Valentine in History

This article was originally published in Portuguese

Chocolate is essential on special occasions And it is not just the taste or texture that explains its popularity. Much of it is also due to its stimulating properties: in addition to phenylethylamine, a chemical associated with euphoria and crush sensations, it contains Tryptophan, which contributes to serotonin production, happiness hormone.

It is, therefore, a proven gift for Valentine’s Day, but forget it if you also like money. Since February 14, 2024, Cocoa prices have shot 68% in the stock market.

In 2024, the big chocolate producers resorted for a long time to store cocoa, reduce the size of the tablets and even decrease cocoa percentage In finished products not to increase prices for the final consumer.

However, the availability of grain cocoa in the market is considered dramatic and is at its lowest level of the last 30 years. The situation is not easy: in addition to tree diseases, The unfavorable climate and the regulations take cocoa.

The next EU regulations will prevent the purchase of grain cocoa from deforested areas from 2020which means that chocolate in Europe will be much more expensive, although the amount of cocoa increases in the market. The prices have surpassed This year The $ 12,000 per ton, twice as much as February 14, 2024.

Gold, in historical maximums

If chocolate is not a bargain, the finest jewels are not an alternative for those who refuse to open the purse. Last year, on the occasion of Valentine, gold cost a little more than 2,000 dollars an ounce. Today, we are already in 2,900 dollars: Never before had such a high value been seen.

This scenario is explained by the Geopolitical uncertainty, with the tariffs imposed by Donald Trump pressing the gold prices.

The risk premium in the gold market is currently at least between 15% and 20%, something that could only be counteracted by eliminating all risk factors in various parts of the world. Nothing that can be achieved overnight.

Not even coffee escapes

Even the classic dinner of February 14 can know bitter if couples ask, as is very likely, the familiar coffee to heat the heart. Coffee has never been so expensive and Valentine’s Day could well complain to San Pedro. Heavy rains in Vietnam and Indonesia have caused diseases and damaged crops. If the problem in Southeast Asia is the falling water from heaven, the worrying thing is the lack of water in Brazil, which affects the perspectives of the harvest and the quality of coffee.

Brazil is the largest world producer of Arabica coffeewhile Vietnam leads the production of Robusta. But it is not just the weather that is causing pain to coffee lovers. Trump also comes into play, which threatens to impose 25% tariffs on Colombia, which is the second world producer of Arabica and is often promoted as a producer of much higher quality.

In the midst of all this, with the sweetness of chocolatehe jewelry and the coffee intensity Lasting your portfolio as never before, let your creativity fly to enjoy the magic of love in a light and economical way, at least one message or a detail, will remain free and will have immense value.