Liputan6.com, Jakarta – Samsung is preparing to announce their latest innovation for the Galaxy AI feature which is present on mobile devices. Together with the launch of the newest Galaxy S at the Galaxy Unpacked 2025 event, a number of new AI features are ready to be introduced to users.
One of the new features that will be presented is the Now Bar. This feature has further enhanced personalization functions thanks to Galaxy AI support.
With this feature, Samsung smartphone users can control every daily activity more concisely, including more easily accessing various applications that are recommended or currently in use.
According to MX Product Marketing Senior Manager Samsung Electronics Indonesia Ilham Indrawan, smartphones that are more personal for users have always been a concern for Samsung in every innovation it presents.
“We realize that the essential function of a cellphone is very attached to its users today, so of course the device must be able to understand the habits of its users to help with their daily activities,” he said in a press release received, Thursday (9/1/2025).
For this reason, Ilham said, Samsung is ready to offer a breakthrough through the latest evolution of Galaxy AI which will be present in the latest Galaxy S.
As explained further, New Now as the latest update to One UI 7 will offer a number of conveniences. For example, the notification you receive will not only be a notification, but can also provide quick access to the application.
This can be done with just one swipe, even when on the lockscreen. This update also comes with a new animated display that is more contemporary and modern.
Later, the resulting notifications can be personalized according to preferences. For example, when using Galaxy Wearables, Now Bar can display Sleep Monitoring results and provide insights and activity recommendations based on that data.