South Korean developer Shift Up announced on January 6 that in order to celebrate the success of the PS5 action-adventure “Stellar Blade” last year, it would reward all employees with a PS5 Pro game console and a bonus of 5 million won (approximately NT$11.2). million).
In fact, this is not the first time Shift Up has given away game consoles to employees. When the unnamed development plan “Project EVE” of “Sword Star” was announced at the PS conference in September 2021, PS5 was still out of stock, but Shift Up President Kim Hyungtae wanted to let employees If everyone has access to its own games, each of its 260 employees will be given a PS5.
Korean media Money Today reported that Shift Up publicly distributed these rewards at the New Year’s Groundbreaking Ceremony “Shift Up Rise Up” held at the JW Marriott Hotel in Banpo-dong, Seoul, announcing the company’s vision, the results of each project, and future plans.
Shift Up has 310 members as of the third quarter of 2024. During the “game industry winter” when major manufacturers laid off employees, they gave away more than 300 PS5 Pro units and so many start-up red envelopes, which further highlights their success.
Insiders told reporters that the purpose of distributing game consoles and bonuses is to encourage the company’s existing talents. Officials pointed out in a tweet that with PS5 Pro, employees can play “Sword Star” in 4K quality.
When receiving the PS5 Pro, the “Sword Star” cosplayer heroine Eve and her teammate Lily were also present, and the “Victory Goddess: Nikki” cosplayers Rabi and Dorothy were also present.
We had our SHIFTUP New Year’s event today. Everyone got a PS5Pro so you can enjoy Stellar Blade in 4K, right?
Oh, and there’s a glimpse of Lily and Eve…💕#StellarBlade #SHIFTUP #HappyNewYear pic.twitter.com/VihP4Qhnr1— StellarBlade (@StellarBlade) January 6, 2025
Interestingly, Shift Up also used special effects on the stacked images of PS5 Pro. Blue Transformers appeared with the explosion. “There were some hiccups during the event, but it ended smoothly in the end.” The official then added jokingly that this man was Detained in a small room for questioning, “Sorry to bother you…”
There were a few minor incidents in the middle of the event, but it all ended well…🆗#PS5Pro #SHIFTUP pic.twitter.com/3yQPTLk6od
— StellarBlade (@StellarBlade) January 6, 2025
Shift Up was founded by well-known illustrator Kim Hyung-tae. It launched “Victory: Nikki” in November 2022 and made waves in the mobile game market. In April 2024, the company’s first console game “Sword Star” continued to sell well after its release. Shift Up Up confirmed that it will bring Sword Star to PC in 2025.
Shift Up also has an unannounced multi-platform game, codenamed Project Witches (tentative translation, Witch Project), which is planned to be launched after 2027.