“Take off” is one of the leading travel technology companies in Latin America, and recently announced a strategic alliance with Grupo Elektraone of the most recognized and popular store chains in Mexico. This agreement led to the launch of “Elektra Viajes”, a new proposal that promises to transform the travel planning and booking experience for millions of Mexicans.
This collaboration is a significant step in the democratization of access to quality tourism services in Mexico. “Despegar” will provide its technological platform and technical expertise to operate the “Elektra Viajes” kiosks, which They were initially installed in a pilot project in 6 Elektra stores, with a massive rollout planned for the next 24 months. This joint effort will allow Elektra customers to access Elektra’s complete product portfolio. “Take off”, which includes flights, accommodations, tourist packages and car rentals, all with the ease of being able to finance your purchases through Elektra loans.
Elektra, which has a network of more than 1,100 points of sale throughout the countryrepresents an ideal strategic partner for “Despegar”, not only due to its physical presence, but also due to its solid reputation in offering accessible financial services to a broad customer base. This service, which combines the convenience of online shopping with personalized in-store service, positions “Elektra Viajes” as a competitive option in the travel market.
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One of the pillars of this alliance is the guarantee of quality service. The “Elektra Viajes” kiosks will be operated by trained personnel from “Despegar”, ensuring that the customer service and after-sales standards that have distinguished “Despegar” in the digital sphere are maintained in the physical environment.
Additionally, multichannel promotion and communication strategies will be implemented to attract regular Elektra customers to this new servicehighlighting the added value offered by the financing option.
Although the collaboration is currently focused on Mexico, There is the potential to expand this proposition to other Latin American markets in the future. For the moment, the focus is on consolidating the presence of Elektra Viajes throughout the national territory, with the expectation that this alliance will contribute to a significant increase in the market share of “Despegar” in Mexico.
”The alliance between Despegar and Grupo Elektra marks a new chapter in history, with a proposal that not only enriches the service offering for consumers, but also strengthens Despegar’s presence in the retail segment. As Elektra Viajes rolls out across the country, we are confident that this collaboration will not only drive sales, but also elevate customer satisfaction, consolidating our position as leaders in the travel industry,” explained Santiago Elijovich, Country Manager of Mexico for “Despegar”.
It should be noted that you can now enter the official site of “Elektra Viajes” and learn about the options you have to travel with this new program and the financing methods.
You can now visit the official Elektra Viajes website. ELEKTRA VIAJES/ trips.elektra.mx/
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What is “Take Off”?
As we have already mentioned before, “Despegar” is a leading travel technology company in Latin America, and for 25 years it has been updating itself in the tourism industry through technology, and, with its continued commitment to the development of the sector. Today it forms a consolidated company that integrates Best Day, HotelDO, Viajes Falabella, Koin, ViajaNet and Stays.net, becoming one of the most important companies in the region and capable of offering a personalized experience to more than 30 million customers. “Despegar” has a presence in 19 countries, accompanying Latin Americans from the moment they dream of traveling to when they are sharing memories.
With the aim of creating experiences so that travel enriches people’s lives and transforms the shopping experience, it has developed alternative payment methods and financing, democratizing access to consumption and bringing Latin Americans closer to their next travel experience.
For more information regarding packages and offers visit the “Take off” (www.despegar.com.mx/), or stay updated by following their official accounts on Instagram and Facebook.
With information from EFE and “Despegar”.
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