Liputan6.com, Jakarta PT Telkom Indonesia (Telkom) continues to strive to encourage the digital transformation of Micro, Small and Medium Enterprises (MSMEs) in Indonesia.
This time, the state-owned telecommunications company launched OCA Interaction Lite, an affordable Customer Relationship Management (CRM) solution specifically designed to meet the needs of MSMEs.
EVP Digital Business and Technology Telkom, Komang Budi Aryasa, said that OCA Interaction Lite is here as an answer to the challenges of MSMEs in managing customer relationships in the digital era.
“With OCA Interaction Lite, MSMEs can increase operational efficiency, strengthen relationships with customers, and ultimately encourage business growth,” said Komang in his official statement, Tuesday (29/10/2024).
With a flexible and easy-to-adapt CRM solution, the company ensures that businesses can make maximum use of digital technology to expand markets and increase competitiveness.
“Especially with features that have been adapted to business needs, tools “This is believed to be able to increase efficiency while still prioritizing reliability and without compromising security,” said Komang.