New Task
Apart from Dinh who focuses on the iPhone 17, Apple also gave new responsibilities to Dave Pakula and Donny Nordhues.
- Dave Pakula is now responsible for product design for the iPad, Apple Watch, audio devices and Macs carried out in China.
- Donny Nordhue will focus on managing the program and ensuring each project runs efficiently and on time.
Big Changes at Apple’s Hardware Team
This promotion comes amidst many changes within Apple’s hardware team. Several senior executives have left the company, and John Ternus must now ensure a smooth transition.
According to Mark Gurman of BloombergPakula’s promotion could be a sign of larger structural changes.
Pakula’s position now overlaps slightly with Kate Bergeron, one of Ternus’ deputies, which has raised suspicions that Apple may be preparing a succession or new role for Bergeron.
Continuous Innovation to Stay Ahead
With new products such as the iPhone 17 and changes in the executive team, Apple is showing that it is serious about facing challenges in the technology industry.
The role of executives like Dinh, Pakula, and Nordheus will be key to ensuring all innovation goes according to plan.