Nintendo has registered trademarks for its IP in accommodation and catering categories. It seems that it has a new plan!?

According to the contents of the Japanese trademark tracking account, Nintendo has recently registered a large number of trademark rights related to travel and food related to its game IP trademarks.

This includes the extension of the original trademarks such as “Animal Crossing”, “Super Smash Bros.” and “Sprague Escape” to the hotel and catering industries.

Application date: 2024-10-11
Applicant: Nintendo Co., Ltd.
Classification: Category 43 (Food and Beverage/Accommodation)
Products and services: Provision of accommodation facilities, provision of accommodation facilities in hotels, intermediation or mediation of contracts for the provision of accommodation facilities, agency of hotel reservations, provision of food and beverages, and 10 others.
OCR text 2: Atmoku
Continued https://t.co/8roLYaZTWn pic.twitter.com/SAepc52iDe

— Trademark Watch bot (@tmark365) October 22, 2024

Application date: 2024-10-11
Applicant: Nintendo Co., Ltd.
Classification: Category 43 (Food and Beverage/Accommodation)
Products and services: Provision of accommodation facilities, provision of accommodation facilities in hotels, intermediation or agency of contracts for the provision of accommodation facilities, mediation of hotel reservations, provision of food and beverages, provision of food and beverages in restaurants, etc. 9
OCR text 2: @
Continued https://t.co/cyarf8Yiiw pic.twitter.com/lD39JpPgpb

— Trademark Watch bot (@tmark365) October 22, 2024

Application date: 2024-10-11
Applicant: Nintendo Co., Ltd.
Classification: Category 43 (Food and Beverage/Accommodation)
Products and services: Provision of accommodation facilities, provision of accommodation facilities in hotels, intermediation or agency of contracts for the provision of accommodation facilities, mediation of hotel reservations, provision of food and beverages, provision of food and beverages in restaurants, etc. 9
OCR text 2:+
Continued https://t.co/z2xTwpU0JQ pic.twitter.com/90JpltYhWa

— Trademark Watch bot (@tmark365) October 22, 2024

Application date: 2024-10-11
Applicant: Nintendo Co., Ltd.
Classification: Category 43 (Food and Beverage/Accommodation)
Products and services: Provision of accommodation facilities, provision of accommodation facilities in hotels, intermediation or agency of contracts for the provision of accommodation facilities, mediation of hotel reservations, provision of food and beverages, provision of food and beverages in restaurants, etc. 9
OCR text 2:
Continued https://t.co/4NoGOMv1KQ pic.twitter.com/pp8AFWAab4

— Trademark Watch bot (@tmark365) October 22, 2024

Of course, this has also triggered discussions among Japanese netizens. This means that Nintendo has the opportunity to develop new businesses. Of course, it may also be a limited-time cooperation. After all, Osaka Universal Studios has a Super Nintendo park, and currently the food in the amusement park is Mainly focusing on the Mario series, it would be reasonable to change the theme, or to have a cooperative room or catering with a hotel attached to Universal Studios.

But no matter what it is, I believe it will be good news for Nintendo fans. What kind of dishes Nintendo will serve may be answered after a while.