Ubisoft Shares Drop, Tencent and Guillemot Family Ready to Acquire Assassin’s Creed Game Studio

Liputan6.com, Jakarta – Rumors about Tencent’s plans to acquire famous game developer Ubisoft are heating up again.

Tencent and the Guillemot family, founders of Ubisoft, are reportedly in talks to buy the French game studio.

This news emerged after the latest report showed a significant decline in Ubisoft’s market value in 2024, especially after the launch of the game Star Wars: Outlaws failed to meet market expectations.

This also forced the launch of Assassin’s Creed: Shadow, which was originally scheduled for November 2024, to be postponed to February 2025.

According to a Bloomberg report via Venture BeatTuesday (8/10/2024), Tencent and the Guillemot family are currently considering the option of making Ubisoft a private company.

This was done to help stabilize the company’s freefalling share value, with the valuation dropping by up to 40 percent to USD 1.9 billion.

This step was also triggered by Ubisoft’s declining financial performance throughout 2024, causing the company’s shares to plummet.

However, after reports of this acquisition began, Ubisoft shares immediately increased by 33 percent in the Paris market on Friday.

Tencent and Guillemot involvement

Currently, Tencent has owned 9.2 percent of net voting rights in Ubisoft since April 2024, while the Guillemot family still holds around 20.5 percent of the company’s shares.

Although there has been no official comment from either party regarding this plan, this move will clearly bring big changes for Ubisoft.

Tencent itself already has shares in several large companies in the gaming industry, such as Riot Games and Sumo Group, so the acquisition of Ubisoft could strengthen its position as a giant in the gaming sector.