Sweden | Success of a “slow television” that watches nature without anything happening

It is a television recipe served very calmly, but very popular with the Swedish public. Live images, without cuts or editing of wild nature Hour after hour, day after day, week after week. The zen formula of this slow television goes against the current of frenetic videos.

It is a television recipe served very calmly, but very popular with the Swedish public

Live images, without cuts or montage of wild nature.

Hour after hour, day after day, week after week.

The zen formula of this slow television / goes against the current of the videos full of stimuli that circulate on social networks.

And far from boring, it engages.

For many Swedes, the evocation of nature has a sedative, medicinal effect, compared to the hysteroid hustle and bustle of almost subliminal images on so many televisions and social networks.

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