McDonald’s announces reopening of some restaurants in Ukraine
McDonald’s, the fast food giant, announced on Thursday the gradual reopening of some of its restaurants in Ukraine, kyiv and the west of the country. These establishments had closed on February 24 during the invasion of the country by the Russian army.
In a letter from CEO Paul Pomroy, sent to employees and published Thursday, the group explains that it made this decision “after extensive consultations and discussions with Ukrainian officials, suppliers and security specialists, and taking into account the demand return to work of our employees. “We spoke at length to our employees who expressed a strong desire to return to work and to see our restaurants in Ukraine reopen, where it is safe and responsible to do so”, specifies the boss of McDo.
“In recent months, the belief that this would support a small but important sense of normalcy has grown stronger. And Ukrainian officials have indicated that businesses resuming operations will support the local economy and the Ukrainian people,” he added.
The decision was hailed on Facebook by Ukrainian Foreign Minister Dmytro Kuleba: “Mac is coming back. “The return of a major American company is above all a signal for international companies about the possibility of working in Ukraine, despite the war,” he said. “These are workplaces, taxes for Ukraine’s budget and the survival of our economy in times of Russian aggression. It is also part of Ukraine’s recovery,” Mr. Kuleba further underlined.
McDonald’s teams will thus, “over the next few months”, start working with suppliers, but also prepare stores, “bring restaurant teams and employees back on site”. They will also work to “implement enhanced procedures and protocols to keep our staff and customers safe.”
The margins of the fast food chain had been dented in the second quarter by the closures of restaurants in Ukraine, but also in Russia. The group’s net profit had fallen by 46% to $1.2 billion.